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Paramètres
- 236pages
- 9 heures de lecture
En savoir plus sur le livre
Looks at the varied and sometimes complicated array of techniques known collectively as marketing research. This book introduces marketing research to readers who seek a clear and concise exposition of the topic so that they can interpret, commission, and use research in business.
Achat du livre
Understanding & Designing Marketing Research, John R. Webb
- Langue
- Année de publication
- 1992,
- État du livre
- Bon
- Prix
- 0,99 €
Modes de paiement
Il manque plus que ton avis ici.
- Langue
- Anglais
- Auteurs
- John R. Webb
- Éditeur
- Dryden Press
- Publié
- 1992
- Pages
- 236
- ISBN10
- 0030990130
- ISBN13
- 9780030990137
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Commerce, Affaires & Gestion, Technologie, Marketing & Ventes, Recherche
- Évaluation
- 4 sur 5
- Description
- Looks at the varied and sometimes complicated array of techniques known collectively as marketing research. This book introduces marketing research to readers who seek a clear and concise exposition of the topic so that they can interpret, commission, and use research in business.