Paramètres
- 512pages
- 18 heures de lecture
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The hotly debated report from the frontlines of mounting backlash against multinational corporations. A national bestseller, No Logo took Canadians by storm when it was published last year in hardcover. Equal parts cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, it is the first book to uncover a betrayal of the central promises of the information age: choice, interactivity, and increased freedom. No Logo takes apart our packaged and branded world and puts the pieces into clear pop-historical and economic perspective. Naomi Klein tracks the resistance and self-determination mounting in the face of our new branded world and explains why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint, a computer hack, or an international anti-corporate campaign.
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No Logo, Naomi Klein
- Langue
- Année de publication
- 2000
- product-detail.submit-box.info.binding
- (souple)
Modes de paiement
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- Titre
- No Logo
- Langue
- Anglais
- Auteurs
- Naomi Klein
- Éditeur
- Vintage Canada
- Publié
- 2000
- Format
- souple
- Pages
- 512
- ISBN10
- 0676972829
- ISBN13
- 9780676972825
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Commerce, Affaires & Gestion, 20e siècle, Société, Marketing & Ventes, Marketing et relations publiques, Finance & Comptabilité, Lutte pour le pouvoir, Globalisation, Capitalisme, Problèmes mondiaux, Politique Monétaire, Marques commerciales
- Première publication
- 2000
- Titre original
- No Logo
- Évaluation
- 3,9 sur 5
- Description
- The hotly debated report from the frontlines of mounting backlash against multinational corporations. A national bestseller, No Logo took Canadians by storm when it was published last year in hardcover. Equal parts cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, it is the first book to uncover a betrayal of the central promises of the information age: choice, interactivity, and increased freedom. No Logo takes apart our packaged and branded world and puts the pieces into clear pop-historical and economic perspective. Naomi Klein tracks the resistance and self-determination mounting in the face of our new branded world and explains why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint, a computer hack, or an international anti-corporate campaign.