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Managing innovation : integrating technological, market and organizational change

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Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. It is also used widely by managers in both the service and manufacturing sectors

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Managing innovation : integrating technological, market and organizational change, Joe Tidd, J. R. Bessant

Langue
Année de publication
2009
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Langue
Anglais
Publié
2009
Format
souple
Pages
638
ISBN10
0470998105
ISBN13
9780470998106
Séries
Évaluation
3,7 sur 5
Description
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. It is also used widely by managers in both the service and manufacturing sectors