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This is a resource-based review of the firm, incorporating 17 cases which reflect this emphasis. New case studies cover high profile companies, globally competitive industries, entrepreneurial businesses and public companies and global competition and strategy issues are integrated throughout.
Achat du livre
Strategic Management, Alonzo J. Strickland, Arthur A. Thompson
- Langue
- Année de publication
- 1996
- product-detail.submit-box.info.binding
- (rigide),
- État du livre
- Bon
- Prix
- 3,99 €
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