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Crafting and Executing Strategy

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Crafting and Executing Strategy presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

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Crafting and Executing Strategy, Arthur A. Thompson, A. J. Strickland, John E Gamble

Langue
Année de publication
2010
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(souple)
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3,4
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Langue
Anglais
Éditeur
McGraw Hill
Publié
2010
Format
souple
Pages
1184
ISBN10
0070182604
ISBN13
9780070182608
Séries
Évaluation
3,4 sur 5
Description
Crafting and Executing Strategy presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.