Le livre est actuellement en rupture de stock
Évaluation du livre
En savoir plus sur le livre
Focusing on the motivations behind consumer behavior, this book delves into how contextual factors influence purchasing decisions. It provides organizations with insights into engaging customers effectively by understanding the dynamics of choice. Enrico Trevisan's work serves as an essential guide for those looking to navigate the complexities of behavioral economics and its impact on consumer engagement.
Achat du livre
The Irrational Consumer, Enrico Trevisan
- Langue
- Année de publication
- 2016
- product-detail.submit-box.info.binding
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.