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Focusing on the often-dreaded process of prospecting, this guide offers innovative techniques to energize both salespeople and their potential customers. It emphasizes the importance of transforming cold calls into engaging conversations, helping to alleviate the anxiety associated with prospecting. The book aims to equip readers with effective strategies to improve their outreach, making the experience more enjoyable and productive for everyone involved.
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Knock Your Socks Off Prospecting, William Miller, Ron Zemke
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- Année de publication
- 2005
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