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'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.
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Strategic Management, Fred R. David
- Langue
- Année de publication
- 2005
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- Strategic Management
- Sous-titre
- Concepts and Cases
- Langue
- Anglais
- Auteurs
- Fred R. David
- Éditeur
- Prentice Hall
- Publié
- 2005
- Format
- souple
- Pages
- 824
- ISBN10
- 0131503499
- ISBN13
- 9780131503496
- Séries
- Mots clés
- Nonfiction, Manuels, Commerce, Affaires & Gestion, Manuels et guides, Marketing & Ventes, Gestion & Ressources humaines, Université
- Évaluation
- 4 sur 5
- Description
- 'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.