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Strategic management

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An introduction to strategic management, this book incorporates three themes throughout each chapter: globalization, the natural environment and technology. It focuses on skill-building in all the major areas of strategy formulation, implementation and evaluation.

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Strategic management, Fred R. David

Langue
Année de publication
1997
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Langue
Anglais
Publié
1997
Format
rigide
ISBN10
013486011X
ISBN13
9780134860114
Séries
Évaluation
4 sur 5
Description
An introduction to strategic management, this book incorporates three themes throughout each chapter: globalization, the natural environment and technology. It focuses on skill-building in all the major areas of strategy formulation, implementation and evaluation.