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INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
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International marketing, Michael Czinkota, Ilkka A. Ronkainen
- Langue
- Année de publication
- 2013
- product-detail.submit-box.info.binding
- (souple)
Modes de paiement
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- Langue
- Anglais
- Auteurs
- Michael Czinkota, Ilkka A. Ronkainen
- Publié
- 2013
- Format
- souple
- Pages
- 688
- ISBN10
- 1133588395
- ISBN13
- 9781133588399
- Séries
- Mots clés
- Nonfiction, Manuels, Commerce, Affaires & Gestion, Marketing & Ventes
- Évaluation
- 3,95 sur 5
- Description
- INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!