Marketing as strategy. Understanding the CEO's agenda for driving growth and innovationNirmalya KumarÉpuisé3,7Prévenez-moi
Total access. Giving customers what they want in an anytime, anywhere worldRegis McKennaÉpuisé3,2Prévenez-moi
Guerrilla marketing goes green : winning strategies to improve your profits and your planetJay Conrad LevinsonÉpuisé3,6Prévenez-moi
Virtual vintage : the insider's guide to buying and selling fashion onlineDeborah Newell TornelloÉpuisé3,6Prévenez-moi
Digital to the core : remastering leadership for your industry, your enterprise, and yourselfInc GartnerÉpuisé3,7Prévenez-moi
Flight of the buffalo : soaring to excellence, learning to let employees leadRalph C. StayerÉpuisé3,8Prévenez-moi
Five frogs on a log : a CEO's field guide to accelerating the transition in mergers, acquisitions, and gut wrenching changeMichael F. SprattÉpuisé3,7Prévenez-moi
Affiliate millions : make a fortune using search marketing on Google and beyondGreg HoldenÉpuisé3,5Prévenez-moi
Naked conversations : how blogs are changing the way businesses talk with customersRobert ScobleÉpuisé3,8Prévenez-moi
Pricing with confidence: 10 ways to stop leaving money on the tableMark R. BurtonÉpuisé3,7Prévenez-moi
Working with Americans : how to build profitable business relationshipsAllyson Stewart AllenÉpuisé3,4Prévenez-moi