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An introduction to strategic management, this book incorporates three themes throughout each chapter: globalization, the natural environment and technology. It focuses on skill-building in all the major areas of strategy formulation, implementation and evaluation.
Achat du livre
Strategic management, Fred R. David
- Langue
- Année de publication
- 1997
- Reliure
- (rigide)
Modes de paiement
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- Titre
- Strategic management
- Langue
- Anglais
- Auteurs
- Fred R. David
- Publié
- 1997
- Format
- rigide
- ISBN10
- 013486011X
- ISBN13
- 9780134860114
- Séries
- Mots clés
- Nonfiction, Manuels, Commerce, Affaires & Gestion, Manuels et guides, Gestion & Ressources humaines, Marketing & Ventes, Université
- Évaluation
- 4 sur 5
- Description
- An introduction to strategic management, this book incorporates three themes throughout each chapter: globalization, the natural environment and technology. It focuses on skill-building in all the major areas of strategy formulation, implementation and evaluation.